Stages of Innovation—Reflections on AIM 2023
The 2023 Apartment Innovation and Marketing (AIM) conference is in the books, and it was another great one last week in Huntington Beach.
Posts about:
Multifamily Technology Trends (3)
20 for 20—2023 Edition: Centralization in the Spotlight!
This week I am excited to launch the fifth annual edition of 20 for 20. For those unfamiliar, the white paper summarizes 20 in-depth interviews with ten heads of technology and ten COOs from multifamily organizations, which took place at the end of 2022.
Persuasive Content in the Era of Open AI
Since ChatGPT was released, there has been a great deal of discussion about how it and other Open AI applications will impact marketing. The conversation touches on several ideas I have shared in recent blogs—especially how abundant content does not necessarily mean persuasive content.
Why Regionals Know Best
I was recently discussing property management, operations, and technology with a senior asset manager, who made a comment that stuck in my mind: "Great regionals can overcome an average operating platform, but a great operating platform can't overcome average regionals."
Foresight in Focus - NMHC OPTECH 2022 in Review
Like many people in the industry, I just returned from a few days with about 2,500 of my closest friends in multifamily ops and technology. NMHC OPTECH, which took place in front of a record audience, delivered its usual thought-provoking blend of sessions and related conversations.
Posts about:
Multifamily Technology Trends (3)
Stages of Innovation—Reflections on AIM 2023
The 2023 Apartment Innovation and Marketing (AIM) conference is in the books, and it was another great one last week in Huntington Beach.
20 for 20—2023 Edition: Centralization in the Spotlight!
This week I am excited to launch the fifth annual edition of 20 for 20. For those unfamiliar, the white paper summarizes 20 in-depth interviews with ten heads of technology and ten COOs from multifamily organizations, which took place at the end of 2022.
Persuasive Content in the Era of Open AI
Since ChatGPT was released, there has been a great deal of discussion about how it and other Open AI applications will impact marketing. The conversation touches on several ideas I have shared in recent blogs—especially how abundant content does not necessarily mean persuasive content.
Why Regionals Know Best
I was recently discussing property management, operations, and technology with a senior asset manager, who made a comment that stuck in my mind: "Great regionals can overcome an average operating platform, but a great operating platform can't overcome average regionals."
Foresight in Focus - NMHC OPTECH 2022 in Review
Like many people in the industry, I just returned from a few days with about 2,500 of my closest friends in multifamily ops and technology. NMHC OPTECH, which took place in front of a record audience, delivered its usual thought-provoking blend of sessions and related conversations.