Posts about:
Another fantastic AIM Conference is in the books. Each year, the event grows in both scale and influence, and this year was no exception. The content program reflected an industry learning quickly in a fast-changing technology environment. Much remains unsettled about what this means for apartment marketing, but several sessions explored important emerging questions. Unsurprisingly, the growing role of LLMs in apartment search took center stage.
I like a good user conference. When done well, the format allows a level of thought and discussion that industry events cannot match. The need to cover a broad enough range of topics to attract an audience and to get sponsors, members, etc. on the stage limits how deep a content program can go.
Spring is in the air, and in multifamily, that means it’s almost time for AIM, one of the very best weeks in the industry’s calendar. Each year, leaders, innovators and innovative leaders get together in ever-increasing numbers to share the latest ideas and network between walks on the beach.
Since the new edition of the 20for20 Annual Survey was published, there have been many conversations about this year’s findings. Unsurprisingly, most focus on AI, and they cover perspectives from operations and tech leaders, to technology company leaders, investors and developers. As usual, those conversations add perspective to the findings that are worth considering on this important topic.
We think about years a lot in business. It is the period of the P&L, the period over which we think about tax, salaries, bonuses, you name it. Our focus on what happens over the course of 12 months can sometimes obscure the longer narrative that plays out over multiple years. That has been the experience pulling together this year’s 2026 edition of the 20for20 Annual Survey.
OPTECH 2025 is in the books, and it was its usual, energetic self. In the event's first year as a "members only" event, some things changed, many stayed the same, and it all went by in a flash, as it normally does.
Disagreement can be a wonderful thing. It's how we test our ideas and beliefs, explore their limits and open ourselves to competing views that shape and strengthen our understanding.
One of the biggest risks with any emerging technology is that potential customers will fail to see the improvement opportunity the technology offers. With transformational technologies, the risk is particularly acute, as potential users may struggle to imagine the impact on today's business.
Posts about:
Another fantastic AIM Conference is in the books. Each year, the event grows in both scale and influence, and this year was no exception. The content program reflected an industry learning quickly in a fast-changing technology environment. Much remains unsettled about what this means for apartment marketing, but several sessions explored important emerging questions. Unsurprisingly, the growing role of LLMs in apartment search took center stage.
I like a good user conference. When done well, the format allows a level of thought and discussion that industry events cannot match. The need to cover a broad enough range of topics to attract an audience and to get sponsors, members, etc. on the stage limits how deep a content program can go.
Spring is in the air, and in multifamily, that means it’s almost time for AIM, one of the very best weeks in the industry’s calendar. Each year, leaders, innovators and innovative leaders get together in ever-increasing numbers to share the latest ideas and network between walks on the beach.
Since the new edition of the 20for20 Annual Survey was published, there have been many conversations about this year’s findings. Unsurprisingly, most focus on AI, and they cover perspectives from operations and tech leaders, to technology company leaders, investors and developers. As usual, those conversations add perspective to the findings that are worth considering on this important topic.
We think about years a lot in business. It is the period of the P&L, the period over which we think about tax, salaries, bonuses, you name it. Our focus on what happens over the course of 12 months can sometimes obscure the longer narrative that plays out over multiple years. That has been the experience pulling together this year’s 2026 edition of the 20for20 Annual Survey.
OPTECH 2025 is in the books, and it was its usual, energetic self. In the event's first year as a "members only" event, some things changed, many stayed the same, and it all went by in a flash, as it normally does.
Disagreement can be a wonderful thing. It's how we test our ideas and beliefs, explore their limits and open ourselves to competing views that shape and strengthen our understanding.
One of the biggest risks with any emerging technology is that potential customers will fail to see the improvement opportunity the technology offers. With transformational technologies, the risk is particularly acute, as potential users may struggle to imagine the impact on today's business.