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Multifamily Technology Trends

The Visual Revolution Redefining Multifamily Technology

The Visual Revolution Redefining Multifamily Technology

Every once in a while, you come across an idea that's much bigger than you initially realize. About a year ago, I published a paper on how unit-level search is redefining multifamily websites. It's a simple concept: Humans tend to search for things visually, and that increasingly applies to technology experiences: think Uber, travel or restaurant booking sites or apps, and so on. Multifamily assets are physical, so to meet the expectations of prospects and residents, maps need to be central to apartment search.

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Multifamily Maintenance Centralization

The Three Levers of Multifamily Maintenance Centralization

There's been a lot of coverage of centralization on this website over the last few years. As this year's 20for20 white paper explained, maintenance differs profoundly from either admin or leasing centralization. Leasing and admin tasks can be automated away or, in the case of leasing, made self-serve. We can offer residents some self-serve maintenance options, but most of the time we need a team member to deliver the service.

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Audience Hands Up

The Human Side of Multifamily Data: REBA Insights in Review

Spring conference season this year is a bit more interesting than usual. It's mostly thanks to a couple of new conferences on the circuit that I think will further important industry conversations. A few weeks ago, the inaugural "Forum," Hosted by Funnel Leasing, established a new place to discuss the increasingly popular topic of centralization. Last week saw the inaugural REBA Insights conference in Vail, CO. There were parallels between the two events that I will discuss in this post. 

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How AI Adoption Might Follow Centralization

2024 seems likely to be a year of rapid acceleration in the adoption of AI in multifamily. The question is how rapid and what kinds of tasks will it be doing for us? During this year's 20for20 interviews, the 20 leaders were asked to speculate a little on the direction AI is likely to take. What the conversations revealed is that most leaders view AI as something you buy from third-party vendors specializing in this area. 

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Assessing The Multifamily Technology and Operations Outlook

It's December, which is the time of the year when I have the absolute pleasure of sitting down for 20 in-depth conversations with multifamily executives. For those unfamiliar with 20for20, it's an annual survey where 20 leaders (ten heads of operations and ten heads of technology) from leading multifamily companies share their thoughts on the year that is ending and the year to come. 

Continue Reading

Posts about:

Multifamily Technology Trends

The Visual Revolution Redefining Multifamily Technology

The Visual Revolution Redefining Multifamily Technology

Every once in a while, you come across an idea that's much bigger than you initially realize. About a year ago, I published a paper on how unit-level search is redefining multifamily websites. It's a simple concept: Humans tend to search for things visually, and that increasingly applies to technology experiences: think Uber, travel or restaurant booking sites or apps, and so on. Multifamily assets are physical, so to meet the expectations of prospects and residents, maps need to be central to apartment search.

Continue Reading
Multifamily Maintenance Centralization

The Three Levers of Multifamily Maintenance Centralization

There's been a lot of coverage of centralization on this website over the last few years. As this year's 20for20 white paper explained, maintenance differs profoundly from either admin or leasing centralization. Leasing and admin tasks can be automated away or, in the case of leasing, made self-serve. We can offer residents some self-serve maintenance options, but most of the time we need a team member to deliver the service.

Continue Reading
Audience Hands Up

The Human Side of Multifamily Data: REBA Insights in Review

Spring conference season this year is a bit more interesting than usual. It's mostly thanks to a couple of new conferences on the circuit that I think will further important industry conversations. A few weeks ago, the inaugural "Forum," Hosted by Funnel Leasing, established a new place to discuss the increasingly popular topic of centralization. Last week saw the inaugural REBA Insights conference in Vail, CO. There were parallels between the two events that I will discuss in this post. 

Continue Reading

How AI Adoption Might Follow Centralization

2024 seems likely to be a year of rapid acceleration in the adoption of AI in multifamily. The question is how rapid and what kinds of tasks will it be doing for us? During this year's 20for20 interviews, the 20 leaders were asked to speculate a little on the direction AI is likely to take. What the conversations revealed is that most leaders view AI as something you buy from third-party vendors specializing in this area. 

Continue Reading

Assessing The Multifamily Technology and Operations Outlook

It's December, which is the time of the year when I have the absolute pleasure of sitting down for 20 in-depth conversations with multifamily executives. For those unfamiliar with 20for20, it's an annual survey where 20 leaders (ten heads of operations and ten heads of technology) from leading multifamily companies share their thoughts on the year that is ending and the year to come. 

Continue Reading

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