Multifamily Tech and the Lost Art of the Trade-Off
In the weeks following the recent launch of this year's 20for20 Annual Survey, some of the most interesting briefing calls have focused on one central observation: There's a lot of tech.
Posts about:
In the weeks following the recent launch of this year's 20for20 Annual Survey, some of the most interesting briefing calls have focused on one central observation: There's a lot of tech.
The year has started with a lot of fresh insight into centralization. First, there was the recent release of the new white paper about how third-party managers are progressing toward a centralized operating model. This week, the focus switches to another big centralization topic: maintenance.
Readers of this blog will know that I frequently study and write about centralization. It has featured heavily in the last four editions of the 20for20 annual survey, and—SPOILER ALERT—it will get more coverage next month when the 2025 edition drops.
The last major multifamily technology event of the year took place last week in San Diego. And with it, AppFolio FURURE appears to have established itself as a major fixture on the industry's event calendar.
A couple of things stood out: with double the attendance of last year's event, this show is now on par—for attendance and content—with the largest user conferences in our industry. More impressively, FUTURE presented the broadest and most cohesive vision I have seen of how AI may change property management.
NMHC OPTECH 2024 is in the books, and what an event it was. As we noted last week, this year's was another record-setting crowd. As always, the event seemed to fly by. There is much to unpack, so this article will share thoughts on the launch of RETTC (pronounced "ret-see"), key technology themes that stood out, and finally, some reflections on the future of this excellent event.
There's nothing new about the saying "a picture is worth a thousand words," but lately, it feels more relevant to technology than ever before. It seems intuitive that the world of software is becoming more visual, but there's a lot more to it than that.
There seems to be a great deal of new content hitting the wires in multifamily right now. Conference season is in full swing, bringing a surge of new ideas and perspectives. There are several topics that are top if mind that will be appearing in these pages this fall. But I'm particularly excited about a series of new podcast interviews will be released over the next few weeks.
Every once in a while, you come across an idea that's much bigger than you initially realize. About a year ago, I published a paper on how unit-level search is redefining multifamily websites. It's a simple concept: Humans tend to search for things visually, and that increasingly applies to technology experiences: think Uber, travel or restaurant booking sites or apps, and so on. Multifamily assets are physical, so to meet the expectations of prospects and residents, maps need to be central to apartment search.
Followers of my writings on multifamily property management have probably noticed that I am in my "multifamily maintenance should work more like single-family" era. The two may be showing signs of converging, as this article will attempt to explain.
Regular readers of this blog are probably familiar with my views on what motivates people to buy software. Sellers tend to characterize value propositions in terms of numbers ("Roll out this software and increase your x by y%!"). Buyers of technology, on the other hand, are seldom impressed with these projections, at least during the phase of a sales cycle when they are most persuadable.
Posts about:
In the weeks following the recent launch of this year's 20for20 Annual Survey, some of the most interesting briefing calls have focused on one central observation: There's a lot of tech.
The year has started with a lot of fresh insight into centralization. First, there was the recent release of the new white paper about how third-party managers are progressing toward a centralized operating model. This week, the focus switches to another big centralization topic: maintenance.
Readers of this blog will know that I frequently study and write about centralization. It has featured heavily in the last four editions of the 20for20 annual survey, and—SPOILER ALERT—it will get more coverage next month when the 2025 edition drops.
The last major multifamily technology event of the year took place last week in San Diego. And with it, AppFolio FURURE appears to have established itself as a major fixture on the industry's event calendar.
A couple of things stood out: with double the attendance of last year's event, this show is now on par—for attendance and content—with the largest user conferences in our industry. More impressively, FUTURE presented the broadest and most cohesive vision I have seen of how AI may change property management.
NMHC OPTECH 2024 is in the books, and what an event it was. As we noted last week, this year's was another record-setting crowd. As always, the event seemed to fly by. There is much to unpack, so this article will share thoughts on the launch of RETTC (pronounced "ret-see"), key technology themes that stood out, and finally, some reflections on the future of this excellent event.
There's nothing new about the saying "a picture is worth a thousand words," but lately, it feels more relevant to technology than ever before. It seems intuitive that the world of software is becoming more visual, but there's a lot more to it than that.
There seems to be a great deal of new content hitting the wires in multifamily right now. Conference season is in full swing, bringing a surge of new ideas and perspectives. There are several topics that are top if mind that will be appearing in these pages this fall. But I'm particularly excited about a series of new podcast interviews will be released over the next few weeks.
Every once in a while, you come across an idea that's much bigger than you initially realize. About a year ago, I published a paper on how unit-level search is redefining multifamily websites. It's a simple concept: Humans tend to search for things visually, and that increasingly applies to technology experiences: think Uber, travel or restaurant booking sites or apps, and so on. Multifamily assets are physical, so to meet the expectations of prospects and residents, maps need to be central to apartment search.
Followers of my writings on multifamily property management have probably noticed that I am in my "multifamily maintenance should work more like single-family" era. The two may be showing signs of converging, as this article will attempt to explain.
Regular readers of this blog are probably familiar with my views on what motivates people to buy software. Sellers tend to characterize value propositions in terms of numbers ("Roll out this software and increase your x by y%!"). Buyers of technology, on the other hand, are seldom impressed with these projections, at least during the phase of a sales cycle when they are most persuadable.