--- title: 20for20-Blog | Multifamily Executive Insights description: Multifamily Executive Insights | 20for20 Blog Listing Page image: https://blog.20for20.com/hubfs/Dom-White-Transparent-logo.png --- [![Dom-White-Transparent-1](https://blog.20for20.com/hs-fs/hubfs/Dom-White-Transparent-1.png?width=1200&height=481&name=Dom-White-Transparent-1.png "Dom-White-Transparent-1")](https://20for20.com) ![imag](https://blog.20for20.com/hs-fs/hubfs/Dom-White-Transparent-1.png?width=2400&name=Dom-White-Transparent-1.png) ![imag](https://blog.20for20.com/hubfs/Dom-White-Transparent-logo.png) Open main menu Close main menu - [About](https://20for20.com/about/) - [The Annual Survey](https://20for20.com/annual-survey/) - [Pod](https://20for20.com/tech-talk-with-20for20-podcast/) - [Press & Media](https://20for20.com/press-and-media/) - [Blog](https://blog.20for20.com/blog) - [Contact Us](https://20for20.com/contact/) # Blog Select Category All Categories Multifamily Executive Insights Multifamily Technology Trends Multifamily Industry Events Multifamily Revenue Management Centralization Multifamily Leasing & Marketing Property Management Automation Posts about: ## Multifamily Executive Insights ![Nudge: A New Tactic for Renewal Pricing](https://blog.20for20.com/hubfs/Nudge%20-%20A%20New%20Tactic%20for%20Renewal%20Pricing.jpg) September 17, 2026 ### [Nudge: A New Tactic in Renewal Pricing](https://blog.20for20.com/blog/nudge-a-new-tactic-for-renewal-pricing) Multifamily operators have never focused as much attention on renewals as they have on new leases. That is an uncontroversial view, irrespective of renewal decisions... [Continue Reading](https://blog.20for20.com/blog/nudge-a-new-tactic-for-renewal-pricing) ![Elise Beyond Keynote Presentation](https://blog.20for20.com/hubfs/Elise%20Beyond%20Keynote.jpeg) September 8, 2026 ### [When Familiar Orbits Shift - Elise Beyond In Review](https://blog.20for20.com/blog/when-familiar-orbits-shift-elise-beyond-in-review) Sometimes, what we can see makes us more aware of what we cannot. Before Neptune was observed in 1846, irregularities in Uranus’s orbit led astronomers to predict... [Continue Reading](https://blog.20for20.com/blog/when-familiar-orbits-shift-elise-beyond-in-review) ![Multifamily Technology - The Trouble With Labels](https://blog.20for20.com/hubfs/Multifamily%20Technology%20-%20The%20Trouble%20With%20Labels.jpg) August 19, 2026 ### [Multifamily Technology: The Problem with Labels](https://blog.20for20.com/blog/multifamily-technology-the-problem-with-labels)  There's been a lot of talk in multifamily technology lately about *compliance*. It's worth understanding for what it tells us about a disconnect between sellers and buyers of technology. [Continue Reading](https://blog.20for20.com/blog/multifamily-technology-the-problem-with-labels) ![Where the Money Really Is in Multifamily Maintenance](https://blog.20for20.com/hubfs/Where%20the%20Money%20Really%20Is%20in%20Multifamily%20Maintenance.jpg) August 11, 2026 ### [Where the Money Really Is in Multifamily Maintenance](https://blog.20for20.com/blog/where-the-money-really-is-in-multifamily-maintenance) For the last few years, centralization has been one of the biggest stories in multifamily operations. We have seen substantial progress in [property admin functions](https://blog.20for20.com/blog/centralization-looks-settled-but-is-it-final) and some movement in leasing. But, as the last few editions of the 20for20 Annual Survey have demonstrated, little progress has been made on maintenance centralization. [Continue Reading](https://blog.20for20.com/blog/where-the-money-really-is-in-multifamily-maintenance) ![What Multifamily Renewals Can Be](https://blog.20for20.com/hubfs/What%20Renewals%20Can%20Be.jpg) July 29, 2026 ### [The Operators Reimagining What Multifamily Renewals Can Be](https://blog.20for20.com/blog/what-multifamily-renewals-can-be)  There has always been a strange characteristic about revenue in multifamily housing. [Continue Reading](https://blog.20for20.com/blog/what-multifamily-renewals-can-be) ![Could Claude Do This?](https://blog.20for20.com/hubfs/Could%20Claude%20Do%20That.jpg) July 21, 2026 ### [What "Could Claude Do This?" Means for Multifamily Tech](https://blog.20for20.com/blog/what-could-claude-do-this-means-for-multifamily-tech)  An interesting theme has been developing for much of this year about *how* AI is changing how leaders think about the technology they are using. For a number of years, AI has promised to sweep everything before it. In tech terms, it probably will, but we are clearly in the early innings of that transformation in multifamily. Expectations remain relatively immature, and while AI is already ubiquitous in multifamily technology stacks, it remains far from clear what AI is actually supposed to do for operators. [Continue Reading](https://blog.20for20.com/blog/what-could-claude-do-this-means-for-multifamily-tech) ![NAA APARTMENTALIZE 2027 in New Orleans](https://blog.20for20.com/hubfs/NAA%202027%20New%20Orleans.jpg) June 19, 2026 ### [Transparency, Tech Trends and Tornadoes: NAA 2026 In Review](https://blog.20for20.com/blog/transparency-tech-trends-and-tornados-naa-2026-in-review) Today, NAA Apartmentalize wraps in New Orleans. It was a fun few days in the Big Easy, despite some particularly colorful summer weather. I could have done without the tornado warning early on Thursday morning, but that's life on the Gulf Coast! [Continue Reading](https://blog.20for20.com/blog/transparency-tech-trends-and-tornados-naa-2026-in-review) ![Centralization Looks Settled, But Is it Final?](https://blog.20for20.com/hubfs/Where%20To%20After%20Centralization.jpg) March 31, 2026 ### [Centralization Looks Settled, but Is It Final?](https://blog.20for20.com/blog/centralization-looks-settled-but-is-it-final) Each year, the release of the [20for20 Annual Survey](https://lp.20for20.com/26-wp-20for20-annual-survey) generates fresh perspectives on what is happening in the multifamily industry. Beyond the paper’s focus on leaders of operations and technology, it is from reviewing findings with institutional owners, technology company founders and investors, for example, that some of the most interesting ideas emerge. [Continue Reading](https://blog.20for20.com/blog/centralization-looks-settled-but-is-it-final) ![20for20 Annual Survey - 2026 Edition](https://blog.20for20.com/hubfs/20for20%20Annual%20Survey%20-%202026%20Edition.jpg) February 25, 2026 ### [The Great Settling: The 20for20 Annual Survey 2026](https://blog.20for20.com/blog/the-great-settling-the-20for20-annual-survey-2026)  We think about years a lot in business. It is the period of the P&L, the period over which we think about tax, salaries, bonuses, you name it. Our focus on what happens over the course of 12 months can sometimes obscure the longer narrative that plays out over multiple years. That has been the experience pulling together this year’s [2026 edition of the 20for20 Annual Survey](https://lp.20for20.com/26-wp-20for20-annual-survey). [Continue Reading](https://blog.20for20.com/blog/the-great-settling-the-20for20-annual-survey-2026) ![Multifamily Technology: Airing Dirty Laundry](https://blog.20for20.com/hubfs/A%20Week%20in%20PropTech%20-%20Dirty%20Laundry.jpg) January 22, 2026 ### [A Strange Week in PropTech: Airing Dirty Laundry](https://blog.20for20.com/blog/a-strange-week-in-proptech-airing-dirty-laundry) It’s been a strange week in multifamily technology. A few days ago, a strange [article](https://www.thesisdriven.com/letters/the-proptech-wars-eliseai-and-funnel-square-off/) appeared in Thesis Driven, a publication I have contributed to on several occasions over the years. The article made public a previously private contractual dispute between two prominent suppliers: [Funnel](https://funnelleasing.com/) and [EliseAI](https://eliseai.com/) .   [Continue Reading](https://blog.20for20.com/blog/a-strange-week-in-proptech-airing-dirty-laundry) Posts about: ## Multifamily Executive Insights ![Nudge: A New Tactic for Renewal Pricing](https://blog.20for20.com/hubfs/Nudge%20-%20A%20New%20Tactic%20for%20Renewal%20Pricing.jpg) September 17, 2026 ### [Nudge: A New Tactic in Renewal Pricing](https://blog.20for20.com/blog/nudge-a-new-tactic-for-renewal-pricing) Multifamily operators have never focused as much attention on renewals as they have on new leases. That is an uncontroversial view, irrespective of renewal decisions... [Continue Reading](https://blog.20for20.com/blog/nudge-a-new-tactic-for-renewal-pricing) ![Elise Beyond Keynote Presentation](https://blog.20for20.com/hubfs/Elise%20Beyond%20Keynote.jpeg) September 8, 2026 ### [When Familiar Orbits Shift - Elise Beyond In Review](https://blog.20for20.com/blog/when-familiar-orbits-shift-elise-beyond-in-review) Sometimes, what we can see makes us more aware of what we cannot. Before Neptune was observed in 1846, irregularities in Uranus’s orbit led astronomers to predict... [Continue Reading](https://blog.20for20.com/blog/when-familiar-orbits-shift-elise-beyond-in-review) ![Multifamily Technology - The Trouble With Labels](https://blog.20for20.com/hubfs/Multifamily%20Technology%20-%20The%20Trouble%20With%20Labels.jpg) August 19, 2026 ### [Multifamily Technology: The Problem with Labels](https://blog.20for20.com/blog/multifamily-technology-the-problem-with-labels)  There's been a lot of talk in multifamily technology lately about *compliance*. It's worth understanding for what it tells us about a disconnect between sellers and buyers of technology. [Continue Reading](https://blog.20for20.com/blog/multifamily-technology-the-problem-with-labels) ![Where the Money Really Is in Multifamily Maintenance](https://blog.20for20.com/hubfs/Where%20the%20Money%20Really%20Is%20in%20Multifamily%20Maintenance.jpg) August 11, 2026 ### [Where the Money Really Is in Multifamily Maintenance](https://blog.20for20.com/blog/where-the-money-really-is-in-multifamily-maintenance) For the last few years, centralization has been one of the biggest stories in multifamily operations. We have seen substantial progress in [property admin functions](https://blog.20for20.com/blog/centralization-looks-settled-but-is-it-final) and some movement in leasing. But, as the last few editions of the 20for20 Annual Survey have demonstrated, little progress has been made on maintenance centralization. [Continue Reading](https://blog.20for20.com/blog/where-the-money-really-is-in-multifamily-maintenance) ![What Multifamily Renewals Can Be](https://blog.20for20.com/hubfs/What%20Renewals%20Can%20Be.jpg) July 29, 2026 ### [The Operators Reimagining What Multifamily Renewals Can Be](https://blog.20for20.com/blog/what-multifamily-renewals-can-be)  There has always been a strange characteristic about revenue in multifamily housing. [Continue Reading](https://blog.20for20.com/blog/what-multifamily-renewals-can-be) ![Could Claude Do This?](https://blog.20for20.com/hubfs/Could%20Claude%20Do%20That.jpg) July 21, 2026 ### [What "Could Claude Do This?" Means for Multifamily Tech](https://blog.20for20.com/blog/what-could-claude-do-this-means-for-multifamily-tech)  An interesting theme has been developing for much of this year about *how* AI is changing how leaders think about the technology they are using. For a number of years, AI has promised to sweep everything before it. In tech terms, it probably will, but we are clearly in the early innings of that transformation in multifamily. Expectations remain relatively immature, and while AI is already ubiquitous in multifamily technology stacks, it remains far from clear what AI is actually supposed to do for operators. [Continue Reading](https://blog.20for20.com/blog/what-could-claude-do-this-means-for-multifamily-tech) ![NAA APARTMENTALIZE 2027 in New Orleans](https://blog.20for20.com/hubfs/NAA%202027%20New%20Orleans.jpg) June 19, 2026 ### [Transparency, Tech Trends and Tornadoes: NAA 2026 In Review](https://blog.20for20.com/blog/transparency-tech-trends-and-tornados-naa-2026-in-review) Today, NAA Apartmentalize wraps in New Orleans. It was a fun few days in the Big Easy, despite some particularly colorful summer weather. I could have done without the tornado warning early on Thursday morning, but that's life on the Gulf Coast! [Continue Reading](https://blog.20for20.com/blog/transparency-tech-trends-and-tornados-naa-2026-in-review) ![Centralization Looks Settled, But Is it Final?](https://blog.20for20.com/hubfs/Where%20To%20After%20Centralization.jpg) March 31, 2026 ### [Centralization Looks Settled, but Is It Final?](https://blog.20for20.com/blog/centralization-looks-settled-but-is-it-final) Each year, the release of the [20for20 Annual Survey](https://lp.20for20.com/26-wp-20for20-annual-survey) generates fresh perspectives on what is happening in the multifamily industry. Beyond the paper’s focus on leaders of operations and technology, it is from reviewing findings with institutional owners, technology company founders and investors, for example, that some of the most interesting ideas emerge. [Continue Reading](https://blog.20for20.com/blog/centralization-looks-settled-but-is-it-final) ![20for20 Annual Survey - 2026 Edition](https://blog.20for20.com/hubfs/20for20%20Annual%20Survey%20-%202026%20Edition.jpg) February 25, 2026 ### [The Great Settling: The 20for20 Annual Survey 2026](https://blog.20for20.com/blog/the-great-settling-the-20for20-annual-survey-2026)  We think about years a lot in business. It is the period of the P&L, the period over which we think about tax, salaries, bonuses, you name it. Our focus on what happens over the course of 12 months can sometimes obscure the longer narrative that plays out over multiple years. That has been the experience pulling together this year’s [2026 edition of the 20for20 Annual Survey](https://lp.20for20.com/26-wp-20for20-annual-survey). [Continue Reading](https://blog.20for20.com/blog/the-great-settling-the-20for20-annual-survey-2026) ![Multifamily Technology: Airing Dirty Laundry](https://blog.20for20.com/hubfs/A%20Week%20in%20PropTech%20-%20Dirty%20Laundry.jpg) January 22, 2026 ### [A Strange Week in PropTech: Airing Dirty Laundry](https://blog.20for20.com/blog/a-strange-week-in-proptech-airing-dirty-laundry) It’s been a strange week in multifamily technology. A few days ago, a strange [article](https://www.thesisdriven.com/letters/the-proptech-wars-eliseai-and-funnel-square-off/) appeared in Thesis Driven, a publication I have contributed to on several occasions over the years. The article made public a previously private contractual dispute between two prominent suppliers: [Funnel](https://funnelleasing.com/) and [EliseAI](https://eliseai.com/) .   [Continue Reading](https://blog.20for20.com/blog/a-strange-week-in-proptech-airing-dirty-laundry) ### Subscribe to Our Blog ![footer img](https://blog.20for20.com/hubfs/Dom-White-Transparent-1.png) Got a great technology idea that you want to share? Need help connecting with the market or describing what you do? We can probably help. [mailto:dom@20for20.com](mailto:dom@20for20.com) Copyright ©2022 TFT Consulting, LLC. - [About](https://20for20.com/about/) - [The Annual Survey](https://20for20.com/annual-survey/) - [Pod](https://20for20.com/tech-talk-with-20for20-podcast/) - [Press & Media](https://20for20.com/press-and-media/) - [Blog](https://blog.20for20.com/blog) - [Contact Us](https://20for20.com/contact/)